Archive for August, 2010

Button It!!!

Posted in Uncategorized on August 26, 2010 by yujeanscene


Our newest product–BUTTON BOXES! In theme assortments like Retro Rude (And. They. Are. RUDE.), Sunny Buick tattoo and sugar skulls, Roller Derby, Hot Leathers biker, Kawaii Not, Nene Thomas fairy art, Kalynn Campbell lowbrow, Gay Pride, Grateful Dead and more, more more!!

Made in Portland, Oregon.

All American, all fun, all the time.

We wanted to do this for ages, couldn’t get the logistics hammered out until our button friends in Portland figured it out.

And people are buying them like mad.

Gotta love a button box!


Freedom of Speech, Yujean and Dr Laura

Posted in Uncategorized on August 21, 2010 by yujeanscene

We care about freedom of speech here at Yujean. Our line has always been a mix of themes and genres, some of which risk offending some folks. We hope that most of our customers find the mix exhilarating and thought provoking. We have one bottom line–we don’t do hate. You will not find a Confederate flag or a swastika in our line, nor will you ever–and it’s not because we haven’t been asked to produce them. There is a lot of money to be made in hate. We don’t want it. Controversial–yes, bring it on. Hate and bigotry? No thanks. Not in our business.

The expression “freedom of speech” gets bandied about a lot these days–most noticeably this month by radio personality Laura Schlessinger, who wanted her radio rant of what-just-about-anyone-would-call hate speech to be, well, FREE. Free of consequences. Free of criticism. Free of responsibility.

I used to listen to Dr Laura on the radio. Years ago she was just interesting in sort of an obnoxious way. I liked her insistence on personal responsibility, that people step up rather than behave like victims. Her advice was tough but fair. Then she got into rightwing politics, and orthodox religion, and suddenly her humane views towards gays, for one, turned judgmental and kind of ugly. My Dr Laura fixes became less and less frequent, and my tolerance for her shorter and shorter. So this story was, while shocking, not entirely surprising. And the ironies abound. Dr Laura is the victim. She wants her First Amendment rights back.

She lost a couple of sponsors, I heard, after she spewed, almost gleefully, the WORST racial epithet 11 times to an African American caller. (I actually found the content of the rest of the call more racist and disturbing than the pejoratives. It was the badgering, the “if you don’t have a sense of humor don’t marry outside your race”, her bullying assumption that a black woman who is experiencing disrespect from her white husband’s white friends and family is hypersensitive and bringing it on herself. It was all quite appalling and just plain mean.)

“Congress shall make no law…….abridging the freedom of speech, or of the press…” It’s profound, and something we’d lay down our lives for. But the text of the First Amendment sure doesn’t seem to extend support to an out of control radio talk show host, who went just too far this time, and is paying a few free market, power-of-the-pocketbook consequences for it.

If Laura was a caller to her own show, I am sure she would be interrupted, hectored, told to take personal responsibility and stop acting like a victim. That there are consequences to her actions. That this is how you learn and become a better person. And if she complained that her rights were being violated, Dr Laura would tell her to quit whining, and “don’t ACLU me”. And for once, Dr Laura would be right.

When we produce an especially provocative sticker, we run the risk that some might take offense, that we might even lose a customer here or there. We HOPE not, certainly, and when we get a complaint about content we listen, we debate, we are concerned and we respond. But pushing the envelope is what we are about, and you take the consequences of that business choice with the knowledge that you row your own boat. It’s the nature of business and the marketplace. Dr Laura would do well to recognize that, in her own business, she indeed rows her own boat, and the maelstrom she endures was of her own creation.

It’s A New Season!!

Posted in Uncategorized on August 15, 2010 by yujeanscene

Well, this is what it looks like. ASD show in Las Vegas, and there are Noah and Barbara, Yujean’s intrepid customer service staff sitting there, getting in some kind of super-charged Zen state just before the hordes hit. Man!! It was a great show!! Tons of new customers–existing stores who just hadn’t found us before–and lots of new businesses full of enthusiasm and that great entrepreneurial spirit we love. Trade shows are like a shot of adrenalin for us–where we meet our people face to face, tell our story, help stores figure out how carrying Yujean products will help them make money and build their businesses.

So what were the hottest products?

Pinup girls–hot, hot, hot sellers–from demure, retro girls to some you don’t want your mom to see.

Day of the Dead!!!! This great new multi-pack of Dia de los Muertos skeletons was a big hit at the show. It will show up on the website as soon as it hits our warehouse….maybe this week? Look for it!

Fairy and fantasy stores are some of our best customers, and Nene Thomas’s new designs–including this fabulous fairy bride–were super well-received.

And, in the coming soon department, 7.62 Design–stickers for Patriots and Men of Arms! The art is amazing, and, while we know this subject matter isn’t for everyone, it is absolutely the best in its class. And our ASD show attendees agreed!  Watch for it!

There was so much more that our customers loved….from our Stick Families to our fantastic new 6×8 format stickers, from new Sunny Buick to the latest Dan Morris, from new Gay Pride to Cannabis, from auto accessories to our SMOKING hot new button boxes!! I could go on and on (you know I could!), but perhaps should just refer you to The Very Latest and What’s New? Bookmark them, and you’ll always be just one click away from the very last new product in.

Thanks to all of you who visited us in Vegas, and to those who couldn’t make it, well, we will be back in March, 2011. In the meantime, we are here, the website is here; we would love to hear from you!!

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